Piers had one of the Kielburger kids on his show tonight.
There's three of four of them out there. They're famous for having discovered child poverty in the lesser-developed world. They were so moved on discovering poverty in the lesser-developed world that they and their media-savvy parents started a NGO to set things right.
Hence "Free the Children."
Not to be confused with a NGO of long standing, "Save the Children," which apparently spotted child poverty in the lesser-developed world but didn't do nearly enough, at least by Kielburger standards, to fix things.
So before you can say "this sounds like bullshit," those young Kielburgers have got their non-profit doing fund-raising via school programs all over North America. And they've got their for-profit "Me-to-We" subsidiary right in there alongside their non-profit, and schools everywhere are busy raising funds for these selfless Kielburgers who are building schools all over the world... and buying up real estate all over Toronto.
Piers was hugely impressed.
Which, by the way, might be one of the last times you see him being hugely impressed. The noose is tightening on what's left of his former team over in his old country... the phone hacking and all that stuff that was going on under Piers' watch when he was the Big Dog at News of the World...
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