Whoever pulled this off deserves a) a place in Hell, and b) an honorary posthumous MBA from Wharton.
Think it through. You get a couple of neighbourhood kids, dress them in lab coats, put up a banner with a red cross on it, and you're good to go!
Folks will be lining up in no time! How long does it take to do a nasal swab? Two minutes? At $250 per, you're making $7,500/hour for as long as the line-up lasts, and given how everybody has been whipped into a hysterical frenzy, that could be weeks!
Let them pay by credit card and you've got all that info too!
Only in America!
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