Friday, July 19, 2013

Your intangible assets could be worth more than you think

When I was yet again fulminating about that dastardly plot against journalism called Postmedia Networks, I drew attention to a certain item on their balance sheet.

"Intangible assets."

Somewhere Paul and what's left of his leadership team are strategizing survival strategies, and unless they glanced at the latest financials they might not even be aware that the same company that is deferring their paycheques is sitting on $340 million in intangible assets.

What the hell is an "intangible asset?"

I think the colloquial translation might be "imaginary asset."

But they do help balance a balance sheet!

No comments:

Post a Comment